To launch their new sneakers collection (under the motto "Not made for running, great for kicking asses"), Diesel created the "Diesel Kick Ass Competition", an event that would tour 7 locations in Spa...
“Two girls, who want to be famous at any price, kidnap Diesel’s Intimate Brand Manager. Their plan is to stay in a motel room streaming through the internet everything that they do and i...
The concept of the campaign was “Liquid space”, which was basically about marine creatures living in space. The initial brief expressed the intention to literally show the concept.
We ca...
Technical direction of all the contents in diesel.com, creative direction (together with the whole interactive team, “Los interactivos“)
The product stories themselves were developed by Hi...
Cannes
- GRAND PRIX: "Diesel Heidies - Diesel".- SILVER: Promo "Quique the head - Diesel" 2010.- BRONZE: Direct response digital "Quique the head - Diesel" 2010.
El Sol
- GOLD: TV (Audiovisual content...
"Quique is a head. He is a stylish guy, so he always wears a Mowie. Now, he is the subject of a documentary made by an Australian TV channel where they show how integrated he is in his environment."Th...